Beauty Standards in Heian Japan, 794 - 1185 CE

Beauty Standards in Heian Japan, 794 - 1185 CE Different cultures have varied standards of female beauty. Some societies prefer women with stretched lower lips, or facial tattoos, or brass rings around their elongated necks. In Heian-era Japan, a beautiful woman had to have incredibly long hair, layer after layer of silk robes, and an intriguing make-up routine. Heian Era Hair The women of the imperial court in Heian Japan grew their hair as long as possible. They wore it straight down their backs, a shining sheet of black tresses (called kurokami). This fashion began as a reaction against imported Chinese fashions, which were much shorter and included ponytails or buns. The record-holder among Heian hair-growers, according to tradition, was a woman with hair 7 meters (23 feet) long! Beautiful Faces and Makeup The typical Heian beauty was required to have a pouty mouth, narrow eyes, a thin nose, and round apple-cheeks. Women used a heavy rice powder to paint their faces and necks white. They also drew bright red rose-bud lips on over their natural lip-lines. In a fashion that looks very odd to modern sensibilities, Japanese aristocratic women of this era shaved off their eyebrows. Then, they painted on misty new eyebrows high on their foreheads, almost at the hair-line. They achieved this effect by dipping their thumbs into black powder  and then smudging them onto their foreheads. This is known as butterfly eyebrows. Another feature that seems unattractive now was the fashion for blackened teeth. Because they used to whiten their skin, natural teeth ended up looking yellow in comparison. Therefore, Heian women painted their teeth black. Blackened teeth were supposed to be more attractive than yellow ones, and they also matched the womens black hair. Piles of Silk The final aspect of a Heian-era beautys preparations consisted of piling on the silk robes. This style of dress is called ni-hito, or twelve layers, but some upper-class women wore as many as forty layers of unlined silk. The layer closest to the skin was usually white, sometimes red. This garment was an ankle-length robe called the kosode; it was only visible at the neckline. Next was the nagabakama, a split skirt that tied at the waist and resembled a pair of red pants. Formal nagabakama could include a train more than a foot long. The first layer that was readily visible was the hitoe, a plain-colored robe. Over that, women layered between 10 and 40 beautifully patterned uchigi (robes), many of which were adorned with brocade or painted nature scenes. The top layer was called the uwagi, and it was made of the smoothest, finest silk. It often had elaborate decorations woven or painted into it. One final piece of silk completed the outfit for the highest ranks or for the most formal occasions; a sort of apron worn at the rear called a mo. It must have taken hours for these noble women to get ready to be seen in court each day. Pity their attendants, who did their own simplified version of the same routine first, and then helped their ladies with all of the necessary preparations of a Heian-era Japanese beauty. Source: Source on silks: Sara M. Harvey, The Juni-hito of Heian Japan.

Pepsi Max Essay Example

Pepsi Max Essay Example Pepsi Max Essay Pepsi Max Essay Pepsi Max 1 problem identification: Introducing new low calorie and sugar free soft drink and consumers are unaware of it, but they are aware of Pepsi brand in the market 2 target audience: Geographic: Land: world wide Demographic: Age: 15-35 Gender: males who want to stay healthy Psychographic: Social status: upper / middle / lower SWOT analysis Strength Pepsi has stayed in this market for almost one century. So they are so experienced and stationed in peoples mind deeply. Now no one doesnt know the brand Pepsi-Cola Whenever the name Pepsi is heard, people will conjure up the image of fresh and cool drink. Pepsi-Cola is not only in high quality, cool and fresh but also have a competitive price in Chinese market* Sometimes Pepsi-Cola even has a lower price than Coca-Cola In China Opportunities Pepsi is such an experienced powerful global company, which has a basic of a great fund. So it has the ability to place a Idle sum of money to the promotion. We can see that the advertisement of Pepsi-Cola is so attractive. It also invited the top famous people to advertise for it. The advertisement is so elaborate and attractive so that Pepsi gained the special prize of the advertisement Granny. Pepsi also compares with the competitors and find their disadvantages to update its own quality, flavor and also package promptly in order to satisfy the consumers need. This is the biggest advantage of Pepsi Company. Weakness The design of Pepsi-Colas package is not as attractive as Cocacola. It still needs to be improved. Threats Pepsi-Cola and Coca-Cola have had the competition for about 80 years. Although Pepsi-Cola have won several times during this competition, the market share of Pepsi-cola is a little bit smaller than Coca-Cola 3 consumer insights: Inspire consumer to be loyal to Pepsi max (Results in customers preferring the brand and buying it over and over) 4 brand: Pepsi max is low-calorie and  sugar-free  cola for men 5 communication objectives: Customers preferring the brand and buying it over and over 6 selling idea: Live life to the Max 7 support: Pepsi max is low-calorie,  sugar-free  cola which help men not to gain weight. 8 creative direction: Pepsi Max. 100% Taste, 0% Sugar Live life to the Max 9 media: TV ads before and after matches, Billboards, Magazines, and Online strategy

Oil Market Essay Example | Topics and Well Written Essays - 1000 words - 1

Oil Market - Essay Example Deflation pressure, not inflation, is currently one of the greatest concern for the global economy. During the previous year, producer prices have reduced all over the developed world; consumer prices have been decreasing for the last 6 months in Germany and France; in Japan wages have actually dropped 4% for the past year. Up until the latest crisis prices were decreasing in Brazil; they continue to fall in China and Hong Kong; most probably they will soon be declining in various other developing countries (Case & Fair, 2005). Currently, none of these price reduction of oil seems anything like the great deflation that followed the Great Depression. But the presence of deflation as a common problem is worrying, not just because of its direct economic effects, but because until lately most economists considered sustained deflation as a profoundly incredible prospect, something that must not be a worry (IMF, 2011). Although changes in prices have been controversial, they are the unavoidable outcomes of shifts in demand and supply. The demand and supply of oil are comparatively inelastic in the short run: price changes have a small effect on either the quantity supplied or the quantity demanded. When there is an increase in oil prices, we spend some energy and time complaining but, in the short run, spend nearly no effort in adjusting our habits to consume less. Likewise in the short run, price changes do less to spur new supplies. As the quantities demanded and supplied change slightly as prices increase and decrease, both curves are comparatively vertical as shown in the figure below: Â  Since quantities are comparatively fixed in the short run, any shifts in demand or supply affect prices. For instance, supposing that supply decreases. The reduced supply makes a temporary shortage that will increase the price. If demand is elastic, only a slight increase in price will be required to

Manufacturing process of concrete Research Paper

Manufacturing process of concrete - Research Paper Example Earlier clay was also used as bonding material to prepare the concrete by the Assyrians and Babylonian. The Egyptians introduced the use of lime and gypsum cement to make concrete. In 1756, the first modern concrete was invented by the British engineer John Smeaton. He used pebbles as coarse aggregate substances and mixing powered bricks in to the cement for the formation of concrete. In 1984, English inventor by Joseph Aspdin first time made the Portland cement that still play major role in the composition of modern day concrete. It is believed that the invention of Portland cement is the first and major landmark achieved in the history of modern concrete because it was the first true artificial cement produced by burning of limestone and clay together (Stella, 1996). Due to burning some chemical changes occurred in the properties of limestone and clay and their combination become stronger cement as compared with that produced with the plain crushed limestone. Along with cement aggr egates are also used in the composition of concrete like sand, crushed stones, slag and ashes etc. Along with time several new materials were added as aggregate to bring variations in concrete. For instance, the reinforced concrete or Ferro-concrete was introduced in which metal like steel is imbedded. This concrete was invented in 1849 by a Parisian gardener Joseph Moneir. He made several garden pots and tubs with the concrete in which he used meshed iron as aggregate. His invention was exhibit in 1867 in Paris Exposition in which he not only show the use of reinforced concrete for making tubs and pots but also for the construction of railways, pipes, bridges and arches (Robert and Hutchinson, 1999). The invention o f the reinforced concrete was another important... After mixing the material is transported to the site where the concrete is placed and compacted. This process occurs just after the mixing process in order to avoid the separation of any ingredient from the mixture and to prevent the entrance of air bubbles into the mixture. An internal or external vibrator is used for compacting of the concrete or it is also done with the help of vibrating tables in which there are two shafts rotating in opposite directions for creating vertical vibration.   After placement, the concrete is cured so that it could be prevented from drying too fast (Neville and Brooks, 1987). The moisture level at the time of hardening of the concrete determines the durability and strength of the concrete. When the concrete dries it decreases in size because the cement solidifies and reduces the size of the concrete. The concrete becomes week if the concrete is prevented from contracting and tensile stresses also develop in the concrete so the concrete is kept damp for several days when it is set for hardening. After curing the necessary quality assurance checks and tests are conducted using quality assurance charts and other tools that assure the strength of the concrete before it is used for the construction purpose (Lancaster, 2005).   Properties of concreteThe concrete could be examined according to its properties including strength, elasticity, tension and shrinkage cracking and expansion and shrinkage.   The simple tensile strength of concrete is usually around 10-15 percent.

Law Essay Example | Topics and Well Written Essays - 1500 words

Law - Essay Example This is why some evidence is kept for years under protection to ensure that every suspected criminal is rightfully charged. Doctor and attorney client privileges exist because every individual has a right to defend themselves by using an attorney before being charged. The defendants also have the right for a doctor in case they have medical complications. Every suspected criminal is expected to have an attorney who are of high qualities, excellent judgment, absolute integrity, fearless and have good knowledge of the case and the evidence presented to them (Totten, 2012). Privileges to an attorney and provision of doctor are very essential as it prevent innocent people from being prosecuted or individuals who are found guilty being given a fair trial that guarantees them a reasonable sentence depending on the crimes they have been found guilty for. The way a case is handled does not only affect the prosecuted and the prosecutors but the society at large. This is why the decision or th e judgment of the prosecutors should not be based on the public pressure, political influence or media instead should be based on the evidence found and the level the attorneys can prove the guilt or the innocence of the person at interest. This is why the prosecutors say that it is never easy being the one to make a judgment of whether a person is guilty or not, being able to put someone in jail makes the journey so lonely that there are people waiting for your decision and whichever you give one party will be hurt. The job takes character; it dictates one to have self confidence and inner strength (Totten, 2012). Without having solid moral direction and be compassionate in their approach the society will judge them and try to bring them down. Where there is evidence, the prosecutor should be guided by common sense and fairness because the decision they make may extremely affect the lives of many others than the suspected criminal. Suspected criminal should have privilege for an at torney who is supposed to represent them regardless of the amount of evidence found against them. This ensures that the evidence provided is properly marshaled and severely adduced because there can never be a fair trial without fair prosecution and presentation of enough evidence. The attorney also tries to reduce the charges brought against their clients by taking up deals (Siegel, 2009). The attorney is required to have the client attorney privilege of ensuring that they keep everything the client has told them under protection unless they decide not to represent those clients. Question 2 In the case Ulster v. Allen, 442 U.S. 140, 1979, presumptions as evidence was used where the defendants refused to the introduction of the guns into evidence since there was no enough prove to connect them with the guns. The trial court canceled the protest, relying on the presumption of custody created by a New York law providing that the existence of a weapon in a vehicle is presumptive confir mation of its unlawful ownership by all people then occupying the automobile, except when inter alia, the weapon is set up upon the individual of one of the occupants (Samaha, 20111). To find guilty a criminal defendant, the prosecutor must confirm

The Consequences Of Passive Listening English Language Essay

The Consequences Of Passive Listening English Language Essay Passive listening occurs when a person is fully aware of a lecture, Conversation, or something audio that is going on in his or her presence but the person does not react to it. This essay is going to attempt to explain in details the consequences of passive listening. A passive listener does not interrupt the speaker or perform any action whatsoever at the same time in which the speaker is delivering his or her speech. In most cases, a passive listener does not nod his or her head, make appropriate facial expressions, and make eye contacts with the speaker or any other action that indicates whether a person is paying attention or not. When a person concentrates on making non-verbal cues (nodding, eye contacts and so on), then he or she is probably not paying much attention in other words, listening passively because those actions come naturally to a person who is actively listening i.e. he or she does not have to concentrate on doing them. In some cases, passive listening is associated with students in the class room. A student who is listening passively to a lecture barely pays attention to details but at the end of the lecture, the student tends to remember 10% or less of the information passed through during the lecture session. This is because although the student was not paying much attention to the details, the student will zone in and out of his or her mind at regular intervals and in the process accidentally take in some valuable information. Usually, passive listening in students is caused by a dull lecture or an interruption in which a student is attracted to for example, cell phones. It is not always the fault of the lecturer because some topics are uninteresting by nature. Despite all the reasons and excuses a student might have for his or her lack of interest during lectures, the consequences for this action will have to be put into consideration because it can adversely affect a persons academic participation and result. Listening passively without checking in on a conversation to verify whether or not you have correctly received the message often leads to deviation from accuracy in communication. By merely being in a conversation without insinuating questions or active accounts that divulge the speakers real message, a persons personal ideas might begin to mold about the probable implication of the message instead of the tangible meaning. An example is when an apprentice technician joins the audience in an inaugural lecture. If he listens passively, he will only superintend to get wind of the sounds, he will be unable to meaningfully identify the spoken cues, talk less of correctly interpreting what has been said. This will result in errors in the p ersons solutions or answers. If a person is listening passively, then the person is not speaking. Effective communication allows both the message sender and the receiver to express themselves in an even exchange of ideas. A passive listener positions an indirect comparison to a cobblestone, you can see it and you know it is there, but it seems incapable of absorbing anything that you are saying. The reason why passive listening is mostly associated with students is because it occurs mainly with teenagers. Passive listening requires a lot of focus because a passive listener severely focuses on what he or she is listening to but is not doing anything apart from listening meaning he or she is not absorbing any information. The strain on unmonitored focus affects a persons ability to understand. A person can store information correctly in the brain only when both the mind and brain of the individual are relaxed. Straining the brain to listen without any interest on details therefore results in a persons lack of understanding, wastage of time and possibly head ache or brain clogging. Some other practitioners of passive listening techniques are those attempting to learn a foreign language the audio way that is through an mp3 player or an audio CD player. This is common because when advertising these products, the marketing team make promises of satisfying results to whoever uses them. They include attractive slogans like learn French the easy way just by listening to this audio CD while finishing your chores. If a person is performing a task while listening to something, then the person is listening passively. The shocking truth is that passive listening cannot get a person to fluency in a language because it ever rarely produces any good results. What is even worse is that it will not help the ability of the person to understand the language he or she is attempting to learn. It is a fact that a passive listener is unable to correctly store, interpret and recall information, this fact also applies to a language learner who is listening passively. In plain words, a language learner who is listening passively will not be able to store, interpret and recall what has been said because language learning needs some amount of focus and understanding. In some cases, a person does not deliberately listen passively to a lecture or speech, passive listening can occur due to absent mindedness. In this situation, the source of this action is either the speaker or the listener. The speaker can be the cause of passive listening in an individual if his or her voice volume is too low and the listeners will have to strain their ears to listen. There will come a point in time when the listeners will finally give up on listening to the lecture because they are tired of straining their ears and the rest of the valuable information the speaker has to deliver will pass by the listeners ears and go to waste. There is also the case of complexity. When the speaker is using too many complex words or unnecessary issues and details, the listener tends to zone out and start to imagine all sorts of consequences for the discussion at hand and in the process missing out on some of the important key points. The listeners can also be at fault because at tim es, they focus on passing judgment on the speaker, topic or lecture so much that they forget the currently important speech they are supposed to be actively listening to and as a result they listen passively and miss out on the most important parts of the lecture. In my research I have learnt that the word consequence means outcome. The outcome of an event can be both good and bad since everything that has an advantage has a disadvantage. Everything I have mentioned on passive listening so far has been negative but it also has its own advantages. People have a medley of reasons to listen passively by due deliberation, in other words, by choice. Passive listening by choice does not occur amongst teenagers only; it is a mode of listening adopted by a lot of people in this world since an era before now. The positive thing about the variety of people that adopt the passive listening mode is that most of them use it in their leisure hours not when they are supposed to be listening to something important. For instance, after a long days studying and sports, a teenage high school girl finally freshens up to go to bed. As she lay on her bed, it is possible that the sleep does not come to her eyes immediately. This is an appropriate time to adopt passi ve listening. The girl can play a slow music that makes her feel relaxed and comfortable to assist her exhausted mind in getting some rest and sleep. Judging from the intention behind playing the slow music, the appropriate mode of listening is passive. This is because the girl might be very well into the music but she will only listen to the soothing waves of sounds the music is producing without making an attempt to pay attention to the lyrics. Another instance is when a house wife is struggling with the daily household chores while her husband is away at work and her kids in school. She can play any type of music she sees fit while she works and she will get the job well done in no time because her attention on both the work and music will be passive. The positive results that passive listening produce here is that it will help the girl get some sleep without stressing her mind about it since she will not be paying attention, and it will help the house wife to get the job done wi thout feeling bored and lonely. In conclusion, the main points mentioned above is that if passive listening is adopted when listening to lectures or something important, it is considered to be a bad habit because it produces negative results. If passive listening is adopted when listening to an mp3 or radio then it is positive and even recommended.

Essay --

World Health Organization (WHO) identified quality as crucial element in its framework for health system strengthening. Quality serves as a mediator between the six system building blocks (leadership, health care financing, health workforce, service delivery, information and medical products) and health outcomes. As such, enhancing quality of each building block could lead to improved health outcomes and efficiency. Several quality improvement (QI) approaches have been widely employed to strengthen the health systems globally. Decision making based on evidence is one of the important QI principles used by many QI models and frameworks such as the European Foundation for Quality Management (EFQM), International Organization for Standardization (ISO), the Baldrige Framework, etc. In order to make more informed decisions, it is necessary to have information about key processes, outputs, outcomes and results. Evidence is one key theme in managing health care quality. The adoption of evidence based practices in health care not only promote high standard of care but also increase client interest in quality of care. This will lead to continuous improvement of overall health system (Sax, 2014). In recent years, the results of many QI projects in developing countries are achieving widespread attention. Noticeable progress in quality could convince donors and governments that their resource are used efficiently and encourage further investment in health care (Leatherman et al., 2010). Thus, there has been growing interest on quality of these QI project results since policy makers, hospital leaders and clinicians make important decisions based on these information. Data Quality Audit (DQA) is one of the initiatives established... ...e clinics, community health centers and hospitals in three districts of the province. It is important to track every sequential steps of diagnostic and treatment services of PMTCT program. Effective monitoring could indicate the performance of the program in identifying HIV infected mothers and providing correct treatment. In South Africa, like many developing countries, health data collecting and reporting system was often stated unreliable (Garrib et al., 2008). As such, the PMTCT program introduced an intervention to improve the completeness and accuracy of the routine data collected in the DHIS. The flow of data begins at the service delivery points and the staffs at each primary care facilities combine these data monthly on paper and report to clinic supervisor. The data are transferred to electronic format by an information officer within the facility.

“Obasan” by Joy Kogawa Essay

The issue of racial conflict has caused great controversy for many centuries. Conflict which is incited by racism is often thought to be the worst of all conflicts because it is unfounded and based on utterly false beliefs. In society today, there are many racist people who put down and almost ostracize the people of another community. In Joy Kogawa’s novel, Obasan, the issue of racism is discussed through the various letters kept by Obasan which in turn provides a first-hand look at was done to Naomi’s family. In Obasan, there are many instances where the Joy Kogawa uses images of animals, such as insects, kittens and especially chickens to support a general theme of dehumanization. Also these animals always seem to correspond to human beings, whether they are generalized groups or individual characters. In other words, it is very apparent to see the foreshadowing of the story and also the close connection between the animals in the story and the human condition of the story, through the use of these vivid images of the animals. At the very beginning of the novel, when Obasan and Naomi are  rummaging through the attic and getting reminded about all of the memories, they come across a family of spiders. These spiders are described as being â€Å"round black blots, large as a cat’s eye† (24) and in a sense, disgusting enough to send shivers down any persons’ spine. This description of the black and creepy spiders is a foreshadowing of all of the memories that Obasan and Naomi have, as the memories and the plot itself is quite dark and horrific. There are many â€Å"large and black† memories that Naomi has such as the death of her mother and the incident in Old Man Gower’s bathroom. However, it is possible to assume that the blackest memories are the ones that deal with the racism towards the Japanese community. For example, it seems that everyone who has ever had an effect on Naomi, good or bad, has deserted her with time. Also, on the way to school, Naomi and Stephen are taunted and teased by the other school kids. Most importantly, the very way that the Canadian Government mistreated the Japanese community, sending them to concentration camps, putting them on trains and forcing them to live in tiny huts, is a cruel memory. This memory a will probably stay with Naomi for the rest of her life much like the ancient spiders in the attic. The part of the novel with the kitten trapped underneath the outhouse in another, quite disgusting look at the issue of racism. The thing that is so shocking about this part is that the white-haired girl blames Naomi for something that Naomi obviously did not do, throwing a kitten down in the outhouse. What is even more shocking is that the girl, the owner of the kitten does not go down and get her kitten, but instead leaves the kitten there to eventually die. The girl can represent the white Canadian and the kitten can be seen as a Japanese Canadian living in that society. The kitten is stuck in the outhouse, which can represent Canada. While it is down there, â€Å"no one is nearby†¦no one comes to help† (172) even though the cat makes â€Å"a faint steady mewing† (172). Since there is no one around the kitten will eventually be forgotten about. In other words, the Canadian government tries to get rid of the Japanese community by sending them to concentration camps where, despite all of the arguments and letters sent by Aunt Emily to be heard (the mewing), the Japanese community will probably be forgotten about as there is no one around. Another example of this animal imagery is when Naomi is standing alone in the backyard next to the cage of the white hen, she places one by one little yellow chicks in the cage with the hen. Suddenly and â€Å"without warning, the hen jabs down on the [chicks]† (62) consistently. Through the use of this animal imagery, the issue of racism is clearly apparent. For example, the hen can be seen as the white people living in â€Å"the cage† or Canada. Slowly, the Japanese people, in this case the yellow chicks, immigrate into the cage. Without doing anything wrong or anything that would anger the hen, or white people, the hen comes down and starts pecking at the chicks. In this part, it is possible to assume that the sole reason that the hen comes down on the chicks is that the yellow chicks have appearances different than the white hen. Also, there is a great deal of foreshadowing in this little part of the novel as the Canadian people will soon start ostracising the Japanese Canadian community with no warning at all. Not only will they ostracise the community, the Canadians, although they do not kill the Japanese like the hen did to the chicks, but the racism is so strong that they will send the Japanese on concentration camps away from all urban areas and even treat  them like animals forcing them into little tool shed houses covered with cow manure for a roof. Another example of the chicken imagery is in the school yard where a bunch of Japanese schoolboys are killing a white chicken. This imagery of the chicken suffering is one of the better examples of racism in the novel. This killing of the chicken can symbolise the anger that the Japanese community have against the white Canadians after the way that they have been treated. This hatred and anger is in fact so strong that it is not good enough to just kill the chicken, but they â€Å"got to make it suffer† (169). This is kind of ironic as well, because the chicken can be seen as the Japanese community and the schoolboys can be seen as the white Canadians. The Canadians in the novel continuously make the Japanese people â€Å"suffer† instead of killing them instantly as killing them or deporting them would affect the Canadian image. It is for this reason that the Canadians decide to torment the Japanese and try to cover everything up. In conclusion, Obasan, by Joy Kogawa deals with the issue of racism in a very efficient way by using unique images of animals to not only represent human beings in society, but also to help support the theme of this dehumanization. Racism in society is extremely awful as it is based on utterly false beliefs. In the novel, for example, all Japanese were considered to be evil people even though the Japanese living in Canada did hardly anything to the Canadians. Individuals of a certain community are being ostracized by other people for being of a certain race. Obasan, teaches us that we should not consider a certain community to be evil, but embrace the differences in society. In other words, Hitler was a fanatical German, however not all Germans are fanatical.

Block Right Click Access to Context Menus on Web Pages

Block Right Click Access to Context Menus on Web Pages Web novices often believe that by blocking their visitors use of the mouse right-click context menu that they can prevent the theft of their web page content. Nothing could be further from the truth. Disabling right clicks is easily sidestepped by more savvy users, and the ability to access much of a web pages code itself is a basic feature of web browsers that doesnt require a right click at all. Drawbacks There are many ways to bypass the no right click script, and in reality the only effect that such a script has is to annoy those of your visitors who legitimately use the the right-click context menu (as that menu is properly called) in their web navigation. Additionally, all of the scripts that I have seen to do this only block access to the context menu from the right mouse button. They dont consider the fact that the menu is also accessible from the keyboard. All anyone needs to do to access the menu using a 104 key keyboard is to select the object on the screen for which they want to access the context menu (for example by left clicking on it) and then press the context menu key on their keyboard- its the one immediately to the left of the right CTRL key on PC keyboards. On a 101 key keyboard, you can execute a right-click command by holding down the shift key and pressing F10. JavaScript If you would like to disable right-clicks on your web page anyway, heres a really simple JavaScript that you can use to block all access to the context menu (not just from the right mouse button but from the keyboard as well)- and really annoy your visitors. This script is even simpler than most of the ones that only block the mouse button, and it works in about as many browsers as those scripts do. Heres the entire script for you: body oncontextmenureturn false; Adding just that small piece of code to the body tag of your web page is more effective at blocking your visitors access to the context menu than the many no-right-click scripts that you can find elsewhere on the web because it blocks access from both the mouse button and from keyboard options described above. Limitations Of course, the script doesnt work in all web browsers (e.g., Opera ignores it- but then Opera ignores all of the other no-right-click scripts as well). This script also does nothing to prevent your visitors from accessing the page source using the View Source option from their browser menu, or from saving the web page and viewing the source of the saved copy in their favorite editor. And finally, though you may disable access to the context menu, that access can be easily re-enabled by users simply by typingjavascript:void oncontextmenu(null) into the address bar of the browser.

Society Built on Advertisements and entertainment essays

Society Built on Advertisements and entertainment essays Women's body images are exposed, exploited and used as commodities to enrich a society built on advertisements and entertainment. Social issues such as eating disorders and the misuse of women's bodies are delivered to us through media sources. The media manipulates the images of women; women are portrayed in misleading images and as a result, lead us to make uninformed decisions. One may ask, how are women's images exposed, exploited and used as commodities? Certain body parts such as the lips, eyes, stomach, butt, or breasts are shown on advertisements, movies, and magazines to convey unrealistic and degrading messages about women. Most messages that advertisers try to inject into consumers have nothing to do with the importance and the functions of women's body parts. Provocative images of women sell and attract consumers to buy products that will probably not result in the same pleasures as advertised. Magazines, movies and billboards, to mention a few, are forms of media that use women's body images to reflect our popular culture. Britney Spears, for example, is a popular pop star that advertises for Pepsi. Not only is Britney Spears an icon for many young girls, her body image and life style convey messages to the consumers that have nothing to do with Pepsi. In advertisements for Pepsi, Britney Spears wears a revealing outfit showing her flat stomach, shiny legs, cleavage and her make-up and hair is perfectly made up. She dances, builds up thirst and then drinks Pepsi to satisfy her thirst. This is not to say that the body parts that are shown are incorrect or wrong. However, it is how these body parts are used to convey misleading information about the product being advertised. Organizations or groups known as media watchers or media watchdogs help monitor the way media communicates socially sensitive issues such as race, ethnicity or sexism. FAIR and Mediawatch are two media watchers that I will discuss in relation to ho...

Developing a Marketing Plan Assignment Example | Topics and Well Written Essays - 1250 words

Developing a Marketing Plan - Assignment Example Devising a course of action that can give a detailed description of a product proposed by a firm may be a complex matter since the plan has to incorporate market segments, have a clearly defined data that is relevant to the identified market, and compose of an implementation plan (Steinberg, 2011:5). The task of this is to plan and describe a research programme to identify attractive market segments relevant to a product that I will propose and estimate the size of the relevant to it. After analysing a number of factors such as category involvement, product preference motivators, product purchasing patterns and media habits, this research paper resolved to propose consumer electronics as the product of choice. By use of market planning tools that include market segmentation indicators such as psychographics and psychographics, the identified plan described this market as suitable for selling consumer electronics (Steinberg, 2011:8). This is because, upon dividing the estimated total population of the market into subsets using demographic indicators, research identified a variety of market segments that include light, heavy, and medium consumers of consumer electronics (Miller, 2010:6). ... The plan also identified who belong to the same age pattern but exhibit more streams of concurrent customers (Alcock, 2003:7). As such, by use of a computer assisted personal interviewing (CAPI), this research essay managed to produce the following data. There are older men and women who consume the proposed product excessively; there are people who look like concurrent customers, people who would not use the product, while there are others who would buy the product upon spotting it on the market (Steinberg, 2011:11). Additionally, when the research changed its planning methodology and used face-to-face interviews, it established that 10 percent of the overall population aged between 18 and 49 would buy the product if it had promoting incentives (Miller, 2010:9-10). On the other end, 9 percent of the market population, just as illustrated by the demographic measures, would buy the product if satisfied their needs in terms of quality and durability. Using the same methodology of data collection, this research paper found out that there are five different benefit segments and five diverse personality segments as well as six unique attitude segments (Steinberg, 2011:15). This data is relevant to the proposed product because, in this age and date, as far as marketing and sales goes, there is increased personalization whereby some people might even argue that the product offers some potential target markets that are equal or uniform to the identified population. Marketing mix After setting research results, the research team deployed polls about public beliefs whereby it found out that this market segment is democratic and people belief in preferences and media information (Kline, 2006:5). After that, recommended marketing

Media's Manipulation of the Fashion Industry Dissertation

Media's Manipulation of the Fashion Industry - Dissertation Example The essay "Media's Manipulation of the Fashion Industry" talks about Consumerism in Fashion. The magazines’ promotion of designer fashion garments was conditional, complicated and mediated. Fashion media add their own gloss and frame of meaning to the fashion components or raw materials, when representing fashion. Significantly, the work and purpose of fashion media is constrained by the different â€Å"traditions and conventions which have defined fashion journalism as a specialist field, shaping what can be said, and in what kind of format†. Considerable transformations in consumer attitudes, age profiles, and shopping modes, as well as increasing orientation towards lifestyle consumerism, have led to challenges and opportunities for contemporary designers, retailers as well as the fashion media. Business and couture have always been in close partnership, although the economics of the trade have been closely guarded â€Å"behind the presentational glamour of seasonal fashion shows†. The revisionist history of couture as composed only of the processes of designing and the making of high fashion apparel is â€Å"manipulative, strategic and cynical†. By not divulging the entire picture, fashion journalists’ accounts function as traps for the naà ¯ve reader. The fashion magazines with various journalists and related professionals behind them, â€Å"promote and hype only the notion of couture fashion as high art, and as beyond-reality dreams†. The media control the consumers and the industry by endorsing designers as geniuses., and their clothes as the ultimate in creative innovation. The fashion industry’s design flexibility is well known; however its methods of adjusting to economic trends is not revealed. The industry is â€Å"knowing, manipulative and clever, building with vast success on the uniqueness of couture’s sartorial elitism† (White and Griffiths, 2000, p.122). The glossy magazines succes sfully conceal the industry’s business interests and reinforce the progress of couture companies by avoiding any references to their commercial processes (White and Griffiths, 2000). Fashion journalism is a narrow, closed world consisting of writers, photographers, fashion assistants, contributing editors, and others who share the same ‘fashion world’ as the designers, company directors, press officers, and publicity personnel. This sector considers itself trivialised and associated with lack of intelligence and substance. A closer relationship with industry is maintained by specialised fields in journalism related to consumer-based activities, based on acquring advertising revenue. This is because industry is the source of both news and revenue, states Tunstall (1971). Thesis Statement: The purpose of this paper is to investigate how the media such as fashion magazines, films, and advertising approaches are used to manipulate the fashion industry, and how they i nfluence consumers. The fashion magazines, their target markets, and the Chinese and British markets will be compared. Further, the psychological elements behind fashion